Personal Finances: 30% Say Getting Better, 33% Say Worse

Publication Date: 09/25/2025 9:00 AM CST

Personal Finances: 30% Say Getting Better, 33% Say Worse

Publication: 09/25/2025 9:00 AM CST

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Thirty percent (30%) say their finances are getting better, while 33% say they are getting worse.
- Two weeks ago, 31% also said better but 34% said worse.
While less pessimistic than in recent years, the past couple of months are showing a slightly negative trend.
- As is always the case, the voters whose party controls the White House are more optimistic about their personal finances.
From July 2021 until just before the 2024 election, more people were pessimistic than optimistic about their finances in every single survey.
- In our last survey before the 2024 election, 25% said their finances were getting better and 41% said worse.
Forty-two percent (43%) of voters rate their personal finances as Good or Excellent.
- Twenty-two percent (22%) rate their finances as Poor.