In Their Own Words: Voters Continue To Rank Economy as Top Issue

Publication Date: 10/27/2025 5:00 AM CST

In Their Own Words: Voters Continue To Rank Economy as Top Issue

Publication: 10/27/2025 5:00 AM CST

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When asked to respond in their own words, 36% of voters say the economy is the most important issue right now.
- Among 2,000 Registered Voters, politics (25%), immigration (12%), and social issues (10%) also ranked highly.
- Healthcare (6%), foreign policy (5%), and climate (2%) are far less commonly at the top of voters' minds.
- For Republicans, the top three issues identified as most important were economy (40%), immigration (18%), and politics (17%).
- For Democrats, the top three issues were politics (34%) economy (31%), politics (25%), and social (11%).
- Economy is showing an increase of 6 points from our October 16th poll, bucking the trend of the economy steadily decreasing from it's early August highs of 40%.
There are many ways to ask about the importance of issues. Napolitan News routinely asks an open-ended question that is categorized and summarized by using Jigsaw's open-source Sensemaker tool, which built on to of Gemini, Google's most advanced AI, so that voters can answer the question in their own words. We also ask voters to choose from a list.
- Consistently, in both the list and open-ended format, economic issues are the top issues.

This data is from a Napolitan News Service survey of 2,000 Registered Voters conducted online by Scott Rasmussen, October 20-23, 2025. RMG Research, Inc., conducted the field work for the survey. It has a margin of error of +/- 3.1.